Anatomy of a Sales Funnel

This course introduces the power of lead magnets, demonstrating how they can significantly increase subscribers and act as a game-changer for your business. You will learn the essential qualities of an effective lead magnet, emphasizing how it should solve a specific problem, be quickly consumable, provide a quick win, be instantly accessible, and showcase your expertise. The course explores various popular and easy-to-create lead magnet ideas, including checklists, cheat sheets, templates, swipe files, tool kits, resource lists, and planners. Finally, you will understand the crucial next step of designing a quality opt-in form for your website.